Web Survey Bibliography
Title Mode Effects on Item Nonresponse: Gallup-European Social Survey Mixed Mode Experiment
Author Yu, M., Chang, M. Y., He, P., Smathers, L., McCutcheon, A. L.
Year 2004
Access date 30.06.2004
Abstract The Gallup Organization Europe (Gallup) and the European Social Survey (ESS) jointly conducted a mixed mode experiment in Hungary during 2003. This experiment employed a crossover design with two phases of data collections. The survey modes tested were face-to-face, telephone, selfadministered paper and web-based self-administered interviews. A ‘quota’ sample of 1987 respondents were randomly assigned to one mode in the first phase and were re-interviewed using the same questions with another mode in the second phase, the web mode was not included in the crossover design. The questions were selected from the ESS and Eurobarometer questionnaire. Two forms of questionnaire with alternative wording and format were fully crossed with survey mode during the second phase of data collection. Traditionally, the main mode of survey data collection in Hungary has been the face-to-face interview method. The current research examines how other survey modes, telephone interview, self administrated paper and web-based self-administrated, affect response shifts and item nonresponse rates. The effects of mode and socio-demographic characteristics on people’s changes in responses are tested using multinomial logistic regression. The influences of question sensitivity, alternative response scales, question wording and format on item nonresponse vary by survey modes. Generally, the response shifts between face-to-face and telephone mode does not significant differ from the response shifts between telephone interview and self-administrated paper questionnaires. The overall item nonresponse levels are lower for interviewer-mediated questionnaires, e.g. face-to-face and telephone interviews had higher item nonresponse than selfadministrated paper surveys. Alternative formatting in questions improve response rate significantly. Employment status is found to affect people’s likelihood to provide answers to work related questions. In addition, substantial variations exist among respondents with regard to their propensity to response to a particular survey mode.
Year of publication2004
Bibliographic typeConferences, workshops, tutorials, presentations
Web survey bibliography - Other (439)
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- Does the Use of Smartphones to Participate in Web Surveys Affect the Survey Experience when Sensitive...; 2016; Toninelli, D.; Revilla, M.
- Device use in web surveys: The effect of differential incentives; 2016; Mavletova, A. M.; Couper, M. P.
- Device Effects - How different screen sizes affect answers in online surveys; 2016; Fisher, B.; Bernet, F.
- Do Initial Respondents Differ From Callback Respondents? Lessons From a Mobile CATI Survey; 2016; Vicente, P.; Marques, C.
- The use of online social networks as a promotional tool for self-administered internet surveys; 2016; de Rada, V. D.; Arino, L. V. C; Blasco, M. G
- Assessing the Effects and Effectiveness of Attention-check Questions in Web Surveys: Evidence From a...; 2016; Vannette, D.
- Mode Effects on Subjective Well-being Research: Do they Affect Regression Coefficients? ; 2016; Sanchez Tome, R.; Roberts, C.; Staehli, M. E.; Joye, D.
- Evaluating a Modular Design Approach to Collecting Survey Data Using Text Messages ; 2016; West, B. T.; Ghimire, D.; Axinn, W.
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- Web surveys for offline rural communities ; 2016; Gichohi, B. W.
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- An experiment comparing grids and item-by-item formats in web surveys completed through PCs and smartphones...; 2016; Revilla, M.; Toninelli, D.; Ochoa, C.
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- Pre-Survey Text Messages (SMS) Improve Participation Rate in an Australian Mobile Telephone Survey:...; 2016; Dal Grande, E.; Chittleborough, C. R.; Campostrini, S.; Dollard, M.; Taylor, A. W.
- Short and Sweet? Length and Informative Content of Open-Ended Responses Using SMS as a Research Mode; 2016; Walsh, E.; Brinker, J. K.
- Mixing modes of data collection in Swiss social surveys: Methodological report of the LIVES-FORS mixed...; 2016; Roberts, C.; Joye, D.; Staehli, M. E.
- What is the gain in a probability-based online panel to provide Internet access to sampling units that...; 2016; Revilla, M.; Cornilleau, A.; Cousteaux, A-S.; Legleye, S; de Pedraza, P.